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Studies show that millennials place a higher value on authenticity than previous generations. So, put away the gimmicky marketing content and sales tactics–these won’t persuade a millennial audience.

Local information is the subject of 46% of all Google searches, so localizing your online content can help your insurance agency gain a competitive advantage.

For thousands of years, humans have communicated through storytelling. From ancient drawings to oral tradition and written text, storytelling is intrinsic to human communication and connection.

There is a lack of employer-based coverage for gig workers. Health insurance, life insurance, disability insurance, Workers’ Comp, professional liability insurance, and accident protections are all left to the responsibility of the worker.