A Case for Chatbots in Banking

As technology continues to develop, banks are faced with tough decisions about what to try and which digital software to leave behind, particularly when it comes to customer-facing support. The use of chatbots has risen dramatically in recent years, particularly since the start of the COVID-19 pandemic, and can have a positive impact on both … Continued

4 Tips to Help Banks Minimize Compliance Risk

In our everchanging environment—one in which technology, product strategy, regulatory changes, and even accessibility bring forth a cacophony of alarm bells, emails, and texts resulting in shifts in direction—bank compliance remains paramount above all other guidelines. And that’s only how we see things: consumers are focused on privacy and preventing identity theft, especially when it … Continued

5 Postcard Design Best Practices for Financial Institutions

As a financial marketer, you have seen various shapes and sizes of mail aimed to entice you to open and read what’s inside. Beautifully designed dimensional mailers, pop ups, cut outs, iron cross multi-fold mailers and even packages certainly catch your eye as the target audience in order to motivate and take action. While these … Continued

Building and Promoting a Financial Literacy Program for your Bank

The COVID-19 pandemic has wreaked financial havoc on consumers, businesses, and, yes, financial institutions alike. The collective impact of unemployment (or underemployment), hefty medical bills, and virtual schooling has left many of your customers wondering if — and how — they’ll make it to their next payday. Sure, your financial institution might offer loans, lines … Continued

Ultimate Guide to Financial eStatements

Much has been written about how to increase eStatement adoption among banking customers. The purpose of this article isn’t to tell you what you already know, but to explore the nuances of conventional wisdom for promoting eStatements and getting customers to enroll. With a little help from Aristotle’s rhetorical modes of persuasion, Professor Linda Flower’s … Continued

PrintMail Partners With Ricoh to Increase Productivity

October was an exciting month for PrintMail solutions as we have expanded our alliance with Ricoh, leveraging the company’s technologies and expertise to integrate legacy workflows with single-pass variable-data printing (VDP) for more efficient and cost-effective production of customer communications.  This expanded partnership now allows us to produce the diverse jobs our customers require without … Continued

6 Unique Bank Statement Design Strategies To Engage Your Customers

The statement, “the devil is in the details” applies to most areas of life, including banking. Transactional documents like monthly bank statements might not seem as important since our society is moving towards a paperless world. Also, many customers may not even read their statements as most people don’t read important documents like privacy policies. … Continued