6 Unique Bank Statement Design Strategies To Engage Your Customers

The statement, “the devil is in the details” applies to most areas of life, including banking. Transactional documents like monthly bank statements might not seem as important since our society is moving towards a paperless world. Also, many customers may not even read their statements as most people don’t read important documents like privacy policies. … Continued

Is your bank vulnerable to data breaches and cyberattacks?

Over the past decade, data breaches at corporations and other institutions have resulted in the theft of more than 100 million pieces of sensitive records. In 2019 alone, the U.S. saw nearly 1,500 data breaches with over 150 million records stolen. Many of these breaches happened at household-name brands such as Equifax, Verizon, Yahoo, Target, … Continued

Educating Your Bank Customers on the Safety of Mobile Banking

As we live through the global Coronavirus (COVID-19) pandemic and adapt to “social distancing” rules, people are relying on their digital devices more than ever for all manner of experiences, from virtual happy hours with friends to everyday banking transactions. According to a recent survey, “more than 45 percent of banked respondents stated they have … Continued

For Business-Critical Communications, PrintMail Remains Essential

During this unprecedented time, PrintMail Solutions would like to assure you that our business is running without disruption. Thankfully, we have been able to follow federal and local guidelines for social distancing while keeping all 4 of our facilities fully operational. Of course, the unique challenges of this pandemic have forced many organizations to confront … Continued

Direct Mail Best Practices for Banks and Financial Institutions

As anyone with a mailbox can tell you, direct mail is still very much alive and well. In fact, it’s one of the most commonly used marketing mediums, tied with social media. And although the rise of digital communications has reduced the amount of physical mail we receive, consumers still look forward to their daily … Continued

How do bank marketers make an impact with their customers during COVID-19, otherwise known as our economic crisis?

We are used to strategy surrounding loan and deposit growth, powerful branding and healthy clicks for digital ads. In your community, you know why people and businesses bank with you. You know your value, you have great rates and convenient branch locations. A lot has changed over the past weeks. The only sure thing we … Continued

4 Best Practices For Scaling Your Bank

When it comes to scaling a financial institution, bank executives need to balance the potential value with the corresponding risk that comes from getting bigger. At the same time, you have to ask whether the cost of doing more will be outweighed by revenue growth. It’s not surprising that community banks struggle with how, when, … Continued